‘If I’m gonna be a hand model, I’m gonna need a tattoo.’ – Lee the brewer

We couldn’t wait to share this one directly off the canning line Thursday.

The brew squad tried to do something a little different with this Northeast IPA (*Northeast, bc New England has enough nice things @tombrady ), in the spirit of innovation that defines our Up & Comers Series.

And it came out as one of our no-doubter top-tier favorite IPAs we’ve ever made.

Meet Euro Step, a hazy IPA with a twist (more on that later), dancing its way into variety packs soon — and avail everywhere this fall.

More soon. After Lee gets peer pressured into getting his ink

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